If you haven’t been living under-a-rock today, you’ve probably heard the term Tweetdecker at least once. On Sunday, Twitter, announced that it had begun a purge of accounts that have been accused of buying retweets; followers, and those who were known for stealing jokes and tweets (We’re talking about you Freddy Amazin).
Tweetdeckers, simply put, was named after the popular app actually owned by Twitter (it allows people to monitor tweets on a large scale). So, how’d that work? According to the Huffington Post, the purge began quietly with accounts like GirlPost; SoDamnTrue, and some of the most popular meme-oriented accounts out there.
Tweetdeckers were known to capitalize on their large followings, and then, would turn around and sell their influence on social media to big-name companies in exchange for money.
“Keeping Twitter safe and free from spam is a top priority for us,” the company said in a February blog post. “One of the most common spam violations we see is the use of multiple accounts and the Twitter developer platform to attempt to artificially amplify or inflate the prominence of certain Tweets.”